Testimonials

"It was the servers who informed us what other restaurants used and how effective WaitRpads® were. Our custom-printed WaitRpads standardize the order-taking process and give our servers a professional and polished way of writing the guests' orders. No more scrap paper!"

--David Overton, Founder and CEO, Cheesecake Factory Restaurants on why WaitRpads were introduced to Grand Lux Café locations.

When The Venetian Resort, Hotel and Casino in Las Vegas asked David Overton, founder and CEO of the Cheesecake Factory Restaurants, to create an upscale casual restaurant concept for their property, he headed for Europe.

Overton studied Italian trattorias, Fresh bistros and the grand cafes and pastry shops of Vienna. He then captured his experience in creating the "Grand Lux Café." With locations in Las Vegas, Los Angeles, Scottsdale, Dallas, Houston, Chicago, New York, New Jersey and Florida, Grand Lux Café offers guests a unique, casual global cuisine in an elegant, yet relaxed, atmosphere.

With the goals of reduced ringing errors, improved order accuracy and absolute guest satisfaction, Grand Lux Café turned to National Checking's WaitRpads as an improved method of logging customer orders.

Immediately, Grand Lux Café locations enjoyed several benefits from the incorporation of WaitRpads:

• A consistent, reliable order-entry tool

• An improved training program with WaitRpads as a valuable learning tool for servers

• Fewer ringing errors

• Overall improved customer service

In addition, the company has continued to work with National Checking Company to customize WaitRpads to fit the unique needs of Grand Lux Café locations.

For more information on Grand Lux Café, visit www.grandluxcafe.com.

"We view the back of our register tapes as valuable marketing 'real estate' that was being wasted..."

-- David Archer, Vice President of Marketing, Shari's Management Corporation, on why RegistRolls® were introduced to Shari's locations.

When families throughout the Northwest look for affordable family dining that's open 24 hours a day, they turn to Shari's Restaurants. Every day at 100 locations in six states, Shari's satisfies guests with homestyle comfort food featuring classic breakfasts, unique sandwiches, sensational salads, and unforgettable pies.

In a 24-hour operation, with a large menu and multiple dayparts, there are many marketing messages that need to be delivered to each guest. And with over a million and a half customers to serve each month, every opportunity must be taken to make an impact, while working within a limited budget.

With the goals of reinforcing the marketing message, enhancing the brand image, and obtaining flexibility in modifying artwork, Shari's Restaurants turned to National Checking Company's RegistRolls as an upgrade to their existing register tape program.

"When we delivered our old checks to the table with their blank backs, it was a wasted marketing opportunity. Now that we have custom printed register tapes, it's one more guest touchpoint where our customers come in contact with our brand messaging."

Shari's Restaurant locations now enjoy several benefits from the incorporation of RegistRolls:

• An additional method to deliver marketing messages.
• A custom register tape that builds Shari's brand image.
• Flexibility in modifying artwork for each print run.

The company continues to work with National Checking Company to customize RegistRolls to fit the changing promotional needs of Shari's Restaurants.